EPiServer days 2009
Me and Emil Birgersson held a seminar at EPiServer-days about continuous integration. It was fun, I've never held a seminar in English before, so it was a new experience.
It might be, that we didn't go deep enough into the details. We made a careful choice of keeping it simple, because we wanted all beginners to understand. We wanted customers to demand this of their consultants and we wanted to inform why, rather than how.
All questions where advanced question on how and that may show that we were talking to the wrong group of people. We were talking to developers that already knew why, and were much more interested in how, and in that - advanced how.
That's a lesson learned for next time - Know your audience!